FOR IMMEDIATE RELEASE                             CONTACT:  MAKEDA SMITH

OCTOBER 2001                                                  

ALLURING, CAPTIVATING AND IRRESISTIBLE,

THE SIREN 2002 CALENDAR IS A SENSUAL EXPERIENCE

            Los Angeles - In Greek mythology, the Siren is an alluring woman whose voice is compelling and her beauty captivating. The imagery of that myth is revisited with the Siren 2002 Calendar, an irresistible collection of eleven lovely sirens from multi-cultural backgrounds.  Sporting lingerie and in some instances, just body paint, these mysterious beauties are a seductive introduction to Sirenwear.com, an exciting new web site that will feature the Sirenwear cotton collection, a full Siren lingerie line and Siren cosmetics. 

Louisiana-bred, Erika Guidry and Chicago native, Gentry D. Richardson, launched Silver Kiss Inc. the parent company of Sirenwear, based on the principle of providing the Sensual Experience through apparel, media/entertainment and beauty products.  Explains Guidry, “Our focus is associating our products with what is exotic and enhancing to the Sensual Experience.”

The Siren 2002 Calendar epitomizes the Sensual Experience.  Every month offers an inviting glimpse of some of the industries top models poised as modern day sirens.  Boasting beauty that can be appreciated by everyone, the calendar is tasteful yet enticing.  As the key marketing arm for Sirenwear and

lingerie line, Siren 2002 is an exciting introduction to a company that will soon become recognized throughout the fashion industry. 

Siren lingerie is designed to be versatile for the woman of today.  Sexy and comfortable, it calls to the Siren in every woman.  The line will be marketed initially in Los Angeles and New York, expanding to London.  Sirenwear will be available at Sirenwear.com and at select stores.

The Greeks believed that the Siren was in every woman.  Sirenwear will call to the spirit of that Siren.  The Siren 2002 Calendar is just the beginning of the beckoning.  

For additional information and to place an order, call (310) 860-5110 or go to www.sirenwear.com.

NOTE TO THE MEDIA:  For a promotional copy, send an e-mail request to makeda@jazzmynepr.com.  The Siren models are available for interview and personal appearances.