Latin American Indie Labels Thrive with Intercept Music’s Support
San Francisco, CA – Intercept Music is reinforcing its mission to take the lead in independent music marketing and distribution. Founder and chairman, Ralph Tashjian and CEO, Tod Turner announced at the beginning of the year that expanding a territorial footprint into the rapidly growing Latin music markets was a goal and brought on Martin Roca in Mexico as Intercept Music General Manager. Their recent feats with new indie label, Dreams Records, and multi-platinum songwriter turned music artist/label owner, Ateriko, prove their commitment and budding success.
Latin music is reported to be the fastest-growing genre on streaming services in the United States. Intercept Music’s goal to play a major role in providing marketing and distribution accessibility to artists in those demographics is steadily making gains.
When Dreams Records (https://dreamsrecords.com) launched in September 2024, the label had no artists, just an ambitious vision. With strategic foundations in Spain and Miami, the company also maintains firm roots in El Salvador. Partnering with Intercept Music, the company has experienced accelerated growth for it’s now 33 artists from various parts of Latin America, including Chile, Argentina, Spain, Guatemala, and El Salvador and the United States. Their catalog encompasses a vast array of genres including world music, fingerstyle, Latin American folklore, rock, electronic, blues, and classical music.
Through Intercept Music, Dreams Records has distributed 156 song releases with thousands of listeners across Latin America, Europe, and Asia. Achieving 1.9 million paid streams has been an impressive milestone for a label that is under a year old!
Pictured from left to right: Intercept Music General Manager, Martin Roca; Dreams Records Director, Gonzalo Ramos and multi-platinum songwriter turned music artist/label owner, Ateriko.
Dreams Records director, renowned recording engineer and producer Gonzalo Ramos, notes, “Intercept Music has played an integral role in literally making our vision a reality. By utilizing their easy-to-use marketing and distribution accessibility for our artists with their state of the art, user friendly platform and integrative marketing tools, we have quickly built a label and a brand that is not only fulfilling our dream but the dreams of so many indie artists across Latin America and beyond! Dreams Records' growth has been driven by Intercept Music’s playlisting strategies, digital marketing, and, above all, the professional network of its management team.”
Multi-platinum songwriter, the Dominican Republic based, Ateriko, is also aligned with Intercept Music for Latin American music domination via his indie label, Ateriko Artistas. Signed with Sony Music Publishing via BeatStars, he started independently, composing and producing from home, without label support. Guided by a passion for urban music and a quest to hone his own sound, he gained notoriety as a composer for Axel Rulay, a Dominican artist with billions of streams globally. His work has been part of collaborations with celebrated Latin American artists and producers such as Yeri MUA, Víctor Mendevil, DJ Tiësto, Swae Lee, Noriel and Kevin AMF.
“I’m excited to have the support of Intercept Music,” states Ateriko. “I am working on a new EP that reflects an artistic evolution both sonically and visually. In terms of promotion, my next steps are focused on strengthening my presence on YouTube, Amazon Music, and Apple Music, as well as positioning myself within Spotify's editorial playlists, which will allow me to continue scaling globally and organically. Intercept Music’s team and specialized AI technology will assist me with developing digital campaigns and collaborations to continue increasing my monthly reach. Their support provides unparalleled major label like backing to indie artist like me.”
About Intercept Music Inc.
Intercept Music empowers independent artists and labels with innovative entertainment technology. The company provides cutting-edge tools and services for premium distribution, dynamic social media, targeted marketing, impactful merchandising, and customizable promotional services. Intercept’s exclusive and innovative software grants artists access to a wealth of AI-powered features, enabling them to use predictive marketing to optimize their promotional efforts and directly connect with their target audiences. Designed specifically for the booming independent music sector, Intercept Music helps artists grow their audiences and generate revenue.
Discover more at interceptmusic.com and visit Intercept Music on Instagram, Twitter, and Facebook.